Joe has over 16 years experience in SME business start-up, expansion and strategic change management, including strategic partnerships within the creative industries in both domestic and export markets as well as knowledge exchange partnerships with HEI. He leads the research project ‘Cultures of Innovation’ which looks at how creative capability and design methods can enable and embed the capacity for sustainable innovative capacity in organisations. He is a contributor to strategic networks in industry, public sector and government on innovation and knowledge exchange.

Joe studied at the University of Sussex gaining B.A.(Hons) and M.A. degrees in English Literature and an Executive MBA from the University of Nottingham.